The owners of ice cream chains in the Midwest region have distributed $ 1 gift vouchers to everyone in their small town. They held a contest to see which employee gave out the most gift certificates. One of the owners was also a bus driver for schools, so he gave each child a gift card. When they went to eat at a restaurant, they also gave these coupons in place of tips. At the local church, they give out to the kids to study the Bible. Veteran be strong be brave be humble be badass poster. They enthusiastically distributed gift certificates throughout town. One of the happy owners recounted: “Average sales from customers with gift certificates were about $ 4,000 and food expenses accounted for 30%. Hence, we still make a lot of profit from each bill. Furthermore, rarely have customers go to ice cream alone, they often invite more friends. Those are the ones who will pay the full price. This is the best way we've ever done to grow our business! ”
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